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Diarmid
Friday, 28 January 2011
Social Networking – the most powerful tool of the computer age?
Anyone who's read my posts in the past will know that I'm something a Radio 4 devotee, usually in the evenings while waiting for one or other of my daughters to emerge from whichever activity they're up to on that day. But this week I made a point of tuning in for Wednesday's fascinating little documentary 'The History of Social Networking'. Well, I say I "tuned in" – couldn't actually listen live at 11.00am, but we now live in an iPlayer world and thank goodness for that!!

Anyway, for anyone out there who's maybe interested in this '"new phenomenon" of social networking but either doesn't know much about it or reckons it's not "relevant" to their business, I highly recommend you check it out. It's a 3 parter, this week being part 1, and it traces the origins of social networking back to the tail end of the hippy-geek culture of West Coast America. OK, they may have been geeks, but where would we be today without them? The first steps in social networking were being made as far back as the early 1970s (so it's the same age as me!) and even then, with only a handful of people using it, it proved to be a very valuable tool for sharing ideas and business opportunities.

That was back in a day when personal computers were barely more than pie in the sky dreams – most computers with any power were the size of a large room! No-one had a mobile phone and anything like the iPad was surely the stuff of science fiction?! Crikey, Star Trek was still fresh to most of us and the year 2000 seemed SO far in the future... But even back then, the basic principles for what we now take for granted were being discovered and refined, and were proving very useful from the start.

So ask yourself this question: given how much our lives have changed technologically in the interim 40 years, how much better the equipment's become and how many more of us are online every day, can business really ignore the opportunities that social networking could open up? At B&V Digital, we don't think so! If you'd like to know more about how you can tap into this potential, give us a call or drop us a line – just hit the Contact Us link above.

In the mean time, I'd recommend the Radio 4 programme – very informative, sometimes surprising, and an easy and entertaining listen. Catch it on the BBC iPlayer at http://www.bbc.co.uk/i/xw14v/

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Ross
Monday, 10 January 2011
Make the most from the Web in 2011
Happy New Year from B&V Digital.

Now we are all full back in the saddle after the holidays we really feel it's time to take on 2011 with a renewed energy and enthusiasm - and we are sure you all feel the same.

We are offering a FREE website analysis and consultation with our online marketing experts so that you can plan to boost your business as we move into a new decade.

Whether you would like to know more about how your website is performing, how you can get more people to look at your website, how you can increase conversions or what you can do to raise profits, B&V Digital can help.

Simply fill out the contact form on our site and we will be happy to take a look at your web presence and give you the benefit of our skills and experience. There really is no time like the present!

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